Company: Vision Independent Productions
Media production company Vision Independent Productions(VIP) launched Twinstrangers.com in March 2015. In nine months it has a million people on the platform from over a hundred countries using the site the find their lookalikes. Driving the traffic are videos made by VIP showing people who connected on the site meeting up in person. Videos have been filmed in Ireland, Italy, Germany and Texas and LA in the US. VIP works with Active Online in the site creation and development
Transforming Tourism Marketing
During the global recession, tourism to Ireland dropped by 25%. Fáilte Ireland launched a three year digital strategy to target a new visitor who converted online. Our content model engages the audience throughout the consumer journey and has resulted in historical year on year growth for Irish tourism.
Our approach was to create relevant content by leveraging active social occasions and Jameson events where everything we do or say has a distinct Jameson point of view.
That great content continues to position Jameson as ‘the drink of choice in the active social need state’ combined with the wit & personality of the brand can change perceptions and combat the three main barriers to consumption
Into the West Blogger Network
Company: Into the West Blogger Network
permanent tsb Periscope